不易流行 永遠の本質は新しさを求めて常に変化する流行の中にこそある

Note (*): the great haiku poet Matsuo Basho (1644094) is said to have advocated the principle of Fueki (immutability, not subject or susceptible to change) and Ryuko (fluidity, always seeking something new as time goes by) reflecting his belief that the interchange between transient and immutable is central to the soul of haiku. The word suggests that although fluidity and immutability are seemingly contrary
to each other, their interchange is essential.

Since being established in Itami (the Birth Place of Sake) in 1550, Konishi Brewing has generously been supported by loyal customers in its pursuit of taste and satisfaction .We always consider our company to be on parity with our customers and have built the company with pride and foresight as a manufacturer.

While we will continue to emphasize our 460 years of rich history and traditions, the benefits of which, we realize that have to be passed on and reflected in the current and future business plans. We will take good care of immutable matters including the wisdom of our predecessors and it is our intention to pursue and undertake the “innovative management of “Fueki Ryuko” and to take on new challenges with our future generations in mind.

Japanese sake offers many universal values. The original feature of sake of course is its depth of flavour and sake also represents a good nutritional balance. Sake of course should be treated with respect and as with all alcohol products drunk in moderation. Sake not only relieves stress but helps to promote a very healthy skin.

In order to disseminate information on sake and its values throughout the world, we would like to widen our horizons in and out of Japan.

Through the introduction of internationally well-known Belgium beers in Japan, we would also like to introduce a broad spectrum of taste experiences and joy of beers to the Japanese consumers.

Through the experience of “eating and drinking”, we would like to make a positive contribution to enrich our lifestyle.